Where to look
- Recommendations from other business owners in your industry: the most reliable source, because they have already tested them.
- Industry associations and trade shows.
- Online supplier directories and marketplaces.
- Your existing suppliers, who often know who is good in neighbouring areas.
Questions to ask before you order
- What are your lead times, and what happens when you are out of stock?
- What are your minimum order quantities and payment terms?
- Who are some customers like us that we could talk to?
- How do you handle damaged, short or incorrect deliveries?
- Who do we contact when something goes wrong, and how quickly do you respond?
Test with a small order
Before moving your main volume, place a small order and check it against what was promised: on time, in full, correct, and properly packed. Keep a simple note of each delivery for the first few months.
Do not depend on just one
For anything your business cannot run without, keep a second supplier you have tested, even if you only use them occasionally. It gives you a backup and a fair price check.
Ask people who have used them
The quickest way to a shortlist is to ask other business owners who they use and whether they would recommend them. On MasterMinds you can post a need for a supplier and members who know the area reply with names they trust.